From Engage for Good releasing research on the state of point-of-sale fundraising to Starbucks pledging to donate 50 million meals a year, below are the issues and brands that caught our attention in June.
ISSUES WE’RE TRACKING…
Every other year, Engage for Good releases research around the state of point-of-sale fundraising. As illustrated in the 2017 America’s Charity Checkout Champions infographic, over $441 million was raised in the United States in 2016 by a group of 73 campaigns that each raised in excess of $1 million.
Harris Poll: Consumers Split on Companies’ Social Responsibility Motivations – Sustainable Brands
As part of the most recent Harris Poll, 23,000 consumers were asked to rate 100 companies in the U.S. on social responsibility attributes such as environmental responsibility, community responsibility and support of good causes. According to the results, 40 percent of surveyed consumers said that they believe companies are motivated to engage in social responsibility activities for the wrong reasons.
Around 52 billion of the 72 billion pounds of food wasted by Americans every year are a result of manufacturers, restaurants, and grocery stores. To help solve the issue, Feeding America has developed a new tech platform called MealConnect to help match business owners who have excess food with local partner organizations in need of meals.
A new CEO-led alliance has launched that will focus on advancing diversity and inclusion in the workplace. The CEO Action for Diversity and Inclusion will focus on three main areas: creating a safe workplace environment for dialog, mitigating unconscious bias, and sharing best – and worst – practices.
BRANDS WE’RE TRACKING…