Mark Feldman Related Content

Mark Feldman facilitated the session Issue and Risk Management at the International Corporate Citizenship Conference 2012 hosted by the Boston College Center for Corporate Citizenship. The session focused on how companies asses risk in addressing the concerns of society, investors … Continue reading →

Mark Feldman will join Boston Beer Company’s Michelle Sullivan and ACCIÓN’s Shaolee Sen in the breakout session, “Anatomy of a Campaign,” at the 2012 Cause Marketing Forum. All three will share insights behind the Samuel Adams Brewing the American Dream program. For more information on this … Continue reading →

Mark Feldman and Nikki Korn taught a workshop on corporate citizenship communications as part of the week long BCCCC Corporate Citizenship Management Academy, a professional development and certificate program for corporate citizenship managers held at the Boston College Carroll School … Continue reading →

Mark Feldman moderated a session on breakthrough cause programs at the Conference Board Community Involvement Conference. The conversation centered on innovative approaches to integrating philanthropy and business investments. Companies and organizations on the panel include the Acumen Fund, the Boston … Continue reading →

Mark Feldman led the breakout session, “Balancing Brand and Corporate Citizenship,” at the Boston College Center for Corporate Citizenship Annual Conference in Minneapolis, MN. The panel included corporate citizenship professionals from the Toyota USA Foundation, Adobe, and AstraZeneca Canada. Read about the … Continue reading →

Nikki Korn and Mark Feldman taught a day-long training program for a select group of corporate practitioners on “Maximizing Signature Cause Programs” with the Association for Corporate Contributions Professionals (AACP). Highlights of the workshop include an assessment of key trends and best practices … Continue reading →

Mark Feldman led an interactive session on the “Power of Public/Private Collaboration” at Boston’s Institute for Social Innovation, the 5-day opening gathering of the StartingBloc Fellowship at Tufts’ Fletcher School of Business, where fellows learn about social entrepreneurship, intrapreneurship, cross … Continue reading →

Mark Feldman spoke at Babson College on a panel that brought together corporate practitioners and thought leaders who have helped define the field of corporate social responsibility. Moderated by Cheryl Kiser, Managing Director of the Lewis Institute and Executive Director of … Continue reading →

Mark Feldman led this session on best practices in developing effective partnerships between companies and non‐profit organizations at the Annual United Neighborhod Centers of America (UNCA) member summit.  Participants included executives from the nation’s largest place-based community centers and settelement … Continue reading →

Mark Feldman taught a three day CSR communications strategy class as part of the Boston College Center for Corporate Citizenship professional development curriculum in Phoenix, AZ October 20-22.  This course covers: defining business objectives; profiling target audiences; understanding traditional and … Continue reading →

The Cause Consulting team led a workshop on maximizing corporate volunteers and utilizing the skills of employees for attendees of the Annual Points of Light National Conference on Community Service and Volunteerism.

Mark Feldman outlines the pressures that are leading more and more business-to-business companies to enhance and communicate their corporate social responsibility (CSR) activities in The Corporate Citizen, a publication of the Boston College Center for Corporate Citizenship. Read the article.

As I travel back from the Points of Light Institute’s Presidential Summit on Community Service, hosted by Former President Bush (41) and President Obama, I am inspired by the direction and fresh momentum of the national and community volunteerism movement. Discussions have moved well beyond volunteerism as a “nice to do” or “a civic responsibility,” toward a focus on using service as a tool to achieve targeted social outcomes. Continue reading →

Mark Feldman provided insight in the Wall Street Journal on the power that smaller companies can have on social issues when they are focused and strategic with their philanthropy. Read the article.  

Mark Feldman provided an expert opinion on the RED Campaign in this article about the challenges it faces around transparency. Read the article in the Christian Science Monitor.

Mark Feldman moderated a panel discussion on best practices in developing signature cause programs at the BC Center for Corporate Citizenship in Boston: “The Corporate Citizenship Journey: Where Does it Begin?” Panelists included Rick Martella, Vice President of Corporate Affairs … Continue reading →

Mark Feldman led a plenary session at the MSI Brand Architecture and Corporate Reputation Conference entitled Infusing Cause into Your Brand.  This session disussed the challenges of aligning and integrating cause with both master and product brands.  Read the summary … Continue reading →

Mark Feldman co-authored the best-practice guide to developing strategic Cause Branding initiatives in the Harvard Business Review.  This article emphasizes the importance of taking a strategic approach to developing Cause Brands and signature cause programs. It discusses how to gain … Continue reading →

This week we’ll formally launch our new causeconsulting.com website.  Now that our version 3.0 is up, we’ve forced ourselves to pause, reflect and take the time to read our own stuff.   Wow, we’ve covered a lot of ground.  We are truly grateful for the gift of being able to work with and learn from so many amazing clients, colleagues and friends.  Each week as the corporate responsibility field evolves, we find ourselves engaged in even more new and exciting work.  We are lucky!

As I step back to reflect, it is clear that what we do continues to be more relevant and important.  Our progression from strategic signature programs, to corporate responsibility, to social innovation mirrors the maturation and expansion of our field.  We are fortunate to work inside of some of the world’s most respected companies and brands and help them harness their resources toward creating both business and social value.  It has been amazing to see how social impact-related ideas rally diverse groups of employees and consumers to action, and impact.  This is how change happens.

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Cause Consulting was proud to be a Youth Design partner and the sponsor of the 2011 Youth Design Time to Design Competition.  This past summer, the urban high school teens in the Youth Design Internship program were tasked to design … Continue reading →

As a member of the Boston Cares board of directors I was thrilled to celebrate the organization’s 20th Anniversary last week at Fenway Park. Joined by Boston’s Mayor Menino, Massachussetts Governor Patick, and hundreds of volunteer award winners and guests, we toasted the past and announced an ambitious agenda for the future.

Under the leadership of Executive Director Patrice Keegan and Board Chair Howard Kogan, the staff created and filled over 70,ooo hours of opportunity for Bostonians to take action in 2010 alone. And take action they did; some 25,000 people volunteered and helped hundreds of Boston nonprofits achieve their critical social and educational missions.

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I place my recent experience as a Segal Fellow Coach in the category of things I feel guilty about. Why? Not because I didn’t show up on time or give it my all, but because I got so much out of the experience. I can almost hear Eli knowingly chuckling about the power of service to help transform those who serve.

I am grateful to my Segal Fellow Alan Ratliff who during the time we spent together gave me a window into his dynamic and highly complex work informing GBLT (gay, bi-sexual, lesbian, and transgender) policy development on the state-wide level.  Over fancy salads, Japanese noodle soups, and something Thai that I am still not sure about, I learned about the disconnects between public officials and a new generation of youth leaders and activists in this arena.  Alan is bravely in the process of positioning himself as a bridge.  He is learning to speak the languages of multiple stakeholders and helping them find new ways to first “hear” one another and then, hopefully, work together.  Like most Fellows, he is a pioneer. Continue reading →

Youth Design just graduated another class of summer youth designers and again their work is inspring and impressive. This innovative program places inner-city Boston high school students into paid summer internships with some of Boston’s most creative design professionals.

In addition to doing actual client work, this year’s class also created social message campaigns – a topic close to our hearts at Cause Consulting. As a judge for this Time to Design Competition, I was privledged to review the student’s work and help select the top designs for a limited edition cause T-shirt. I can’t wait to get and wear mine. First place was awarded to Youth Violence, see image above, for an amazing use of typography and words that send a life or death message. Continue reading →

As I travel back from the Points of Light Institute’s Presidential Summit on Community Service, hosted by Former President Bush (41) and President Obama, I am inspired by the direction and fresh momentum of the national and community volunteerism movement. Discussions have moved well beyond volunteerism as a “nice to do” or “a civic responsibility,” toward a focus on using service as a tool to achieve targeted social outcomes. Continue reading →

Today is World Water Day. I’ve been working on clean drinking water issues for years and was inspired to check in.

Unfortunately, the world water crisis is as dire as ever – Nearly one billion people lack access to safe drinking water – Almost 4,500 children die each day to water related diseases.

There are no simple solutions.  Water issues are complicated by geographies, politics, cultures, and poverty.  Not only is water essential for life,  but access to safe drinking water is directly correlated to improvements in personal health, educational achievement, and worker productivity. Continue reading →