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CSR: Managing People, Planet and Profits: Sherman at Simmons

Risa Sherman presented at a CSR-intensive seminar at the Simmons College School of Management. The course, “CSR: Managing People, Planet and Profits,” discusses the business challenges and benefits of CSR. Professor Shuili Du, explains “Risa delivered an exceptional talk and … Continue reading

Rebranding Public Health: Sherman on Boston Foundation Panel

Risa Sherman was a panelist at a Boston Foundation’s Understanding Boston series event, an initiative focused on public health, educational events and research to provide information and insight into the Boston region’s issues.  The panel, “Rebranding Public Health: Building the … Continue reading

Sherman Judges Net Impact Competition at BU

Risa Sherman judged the 17th Annual Net Impact Competition for the Boston University Graduate Net Impact chapter. Based on a case study about Keurig, students had to identify key CSR initiatives on which the company should focus over the next … Continue reading

CSR Creating New Value: Sherman at Syracuse

Risa Sherman delivered the Distinguished Alumni Lecture at Syracuse University’s S.I. Newhouse School of Public Communications.  The lecture “CSR: Creating New Value for Companies, Brands and Society,” focused on the evolution of CSR, the importance of embedding CSR in business … Continue reading

Innovation in Corporate Citizenship: Korn’s Panel at 2012 BC Conference

For the second year, Nikki Korn facilitated the session Innovation in Corporate Citizenship at the International Corporate Citizenship Conference 2012 hosted by the Boston College Center for Corporate Citizenship. The session focused on how companies are offering innovative products and … Continue reading

Issue and Risk Management: Feldman Facilitates Panel at 2012 BCCCC Conference

Mark Feldman facilitated the session Issue and Risk Management at the International Corporate Citizenship Conference 2012 hosted by the Boston College Center for Corporate Citizenship. The session focused on how companies asses risk in addressing the concerns of society, investors … Continue reading

Social Impact Exchange Business Plan Competition: Golan Judges

Tali Golan served as a judge for the 2011-2012 Social Impact Exchange Business Plan Competition. The competition identifies social sector initiatives with demonstrated impact and readiness to scale – and supports them with financial and consulting awards. Tali judged U.S.-based … Continue reading

Corporate Citizenship Communication – Feldman + Korn Lead Workshop at BC Corporate Citizenship Management Academy

Mark Feldman and Nikki Korn taught a workshop on corporate citizenship communications as part of the week long BCCCC Corporate Citizenship Management Academy, a professional development and certificate program for corporate citizenship managers held at the Boston College Carroll School … Continue reading

Breaking the Mold: Feldman Facilitates at Conference Board

Mark Feldman moderated a session on breakthrough cause programs at the Conference Board Community Involvement Conference. The conversation centered on innovative approaches to integrating philanthropy and business investments. Companies and organizations on the panel include the Acumen Fund, the Boston … Continue reading

Sherman Facilitates First Annual AMD Changing the Game Partner Summit

Risa Sherman facilitated the first annual AMD Changing the Game partner summit in New York City. Through AMD’s signature philanthropy initiative, the company works with more than 25 partner organizations around the globe to engage less advantaged middle and high … Continue reading

CSR Storytelling: Korn at Filmmaker’s Collaborative Annual Conference

Nikki Korn facilitated a panel on Corporate Social Responsibility: A Rich Opportunity to Storytelling at the Filmmakers Collaborative’s annual conference called “Making Media Now” at Bentley University.  The audience of independent film-makers learned about CSR, the needs of the community … Continue reading

“How Corporate Citizenship Fuels Business Innovation” – Korn at BC Conference

Nikki Korn led the breakout session, “How Corporate Citizenship Fuels Business Innovation,” at the Boston College Center for Corporate Citizenship Annual Conference in Minneapolis, MN. The panel included corporate citizenship professionals from eBay, Umpqua Bank, and Best Buy. Read about the session.

Boston University Net Impact 16th Annual Case Competition: Sherman Judges

Risa Sherman judged the Boston University Net Impact annual case competition where teams of MBA students from across Boston competed to solve a business challenge dealing with current issues in sustainability and corporate social responsibility (CSR). Teams of four students … Continue reading

“Maximizing Signature Cause Programs” – Workshop with ACCP

Nikki Korn and Mark Feldman taught a day-long training program for a select group of corporate practitioners on “Maximizing Signature Cause Programs” with the Association for Corporate Contributions Professionals (AACP). Highlights of the workshop include an assessment of key trends and best practices … Continue reading

“Power of Public/Private Collaboration” – Feldman at StartingBloc

Mark Feldman led an interactive session on the “Power of Public/Private Collaboration” at Boston’s Institute for Social Innovation, the 5-day opening gathering of the StartingBloc Fellowship at Tufts’ Fletcher School of Business, where fellows learn about social entrepreneurship, intrapreneurship, cross … Continue reading

“Authentic CSR” – Feldman Speaks at Babson College

Mark Feldman spoke at Babson College on a panel that brought together corporate practitioners and thought leaders who have helped define the field of corporate social responsibility. Moderated by Cheryl Kiser, Managing Director of the Lewis Institute and Executive Director of … Continue reading

“Developing Corporate Partnerships” – Feldman at UNCA Summit

Mark Feldman led this session on best practices in developing effective partnerships between companies and non‐profit organizations at the Annual United Neighborhod Centers of America (UNCA) member summit.  Participants included executives from the nation’s largest place-based community centers and settelement … Continue reading

“Communicating Community Involvement” – Feldman’s Course

Mark Feldman taught a three day CSR communications strategy class as part of the Boston College Center for Corporate Citizenship professional development curriculum in Phoenix, AZ October 20-22.  This course covers: defining business objectives; profiling target audiences; understanding traditional and … Continue reading

“Employee Volunteering” – Korn + Feldman at National Conference on Volunteerism

The Cause Consulting team led a workshop on maximizing corporate volunteers and utilizing the skills of employees for attendees of the Annual Points of Light National Conference on Community Service and Volunteerism.

CSR in Business-to-Business: Feldman Writes in The Corporate Citizen

Mark Feldman outlines the pressures that are leading more and more business-to-business companies to enhance and communicate their corporate social responsibility (CSR) activities in The Corporate Citizen, a publication of the Boston College Center for Corporate Citizenship. Read the article.

True Momentum for CSR

The continued research statistics about the continued momentum of the CSR movement and companies’ progress despite a down economy is encouraging. But recently I saw first-hand that momentum in action – and that was more exciting than any statistic.

A few weeks ago, I spoke at Simmons College School of Management at a seminar in CSR theory taught by Dr. Shuili Du, a CSR researcher and professor of marketing. I found the students smart and well informed and their questions and comments insightful. What has me all jazzed up, though is what happened after I left the class. Continue reading

Signature Philanthropy Program Development: Sherman Teaches at Simmons College

Risa Sherman was a guest lecturer at the Simmons College School of Management where she spoke about “Signature Philanthropy Program Development” at a class entitled Corporate Social Responsibility taught by Dr. Shuili Du, Professor of Marketing. Read more information about … Continue reading

Training the CSR Professional

When I hear about a theme or a trend that catches my attention, I tuck it away and know I will use it at some point. If I hear about it again in a different circle I know it is an idea that is “bubbling” and is something that will likely resurface, and so I start to think about its relevance to my world. The third time this theme crosses into my domain, I know it is an established conversation that many are having. And in the past 10 days or so, at varied intersections, I have been part of conversations about what it actually takes to work in the CSR field. Is it training? DNA? Professional experience? Formal education? I don’t know the definitive answer, but I do know there is more than one path.  Mostly, I am just thrilled the conversation is actually taking place in numerous circles. Continue reading

Educating the Next Generation of CSR Communicators: Sherman Speaks at ARJMC Conference

Risa Sherman spoke on the panel, Educating the Next Generation of CSR Communicators, at the Association for Education in Journalism and Mass Communication (AEJMC) annual conference in Boston.

CSR Communications Strategy Workshops: Cause Consulting Team Teaches at BC Conference

Cause Consulting team members facilitated two conference workshops on strategic communications for CSR professionals attending Boston College’s annual corporate citizenship conference. The first session, “Maximizing One-to-One Communications,” was on the power of networking and social media; and the second session, … Continue reading

Citizenship at B-to-B Companies: Feldman Facilitates Panel at BC Conference

Mark facilitated a panel discussion on the current CSR-related challenges and trends faced by business-to-business companies at the BC Center for Corporate Citizenship Annual Conference. Panelists included Rebecca Geier, Director or Corporate Communications and Investor Relations at National Instruments; Rick … Continue reading

Philanthropy: Cause and Effect: Feldman Featured in Wall Street Journal

Mark Feldman provided insight in the Wall Street Journal on the power that smaller companies can have on social issues when they are focused and strategic with their philanthropy. Read the article.  

Entrepreneurial Marketing & CSR: Korn Teaches Seminar at Tufts

Nikki Korn ran a seminar on the “hottest” trends in CSR.  Nikki taught how to integrate cause initiatives into marketing plans at led a lively discussion at Tufts University.  

The RED Campaign: Feldman in Christian Science Monitor

Mark Feldman provided an expert opinion on the RED Campaign in this article about the challenges it faces around transparency. Read the article in the Christian Science Monitor.

“Corporate Citizenship Journey” – Feldman at BC

Mark Feldman moderated a panel discussion on best practices in developing signature cause programs at the BC Center for Corporate Citizenship in Boston: “The Corporate Citizenship Journey: Where Does it Begin?” Panelists included Rick Martella, Vice President of Corporate Affairs … Continue reading

Challenges Facing CSR Professionals: Feldman Leads Class at Cause Marketing Forum

Mark Feldman hosted a webinar on key findings from the Cause Consulting survey: The Greatest Challenges Facing CSR Professionals. This survey, based on one-on-one interviews with CSR practictioners, found that they were consistently challenged by questions related to internal integration, … Continue reading

Infusing Cause into Your Brand: Feldman Leads Session at Marketing Science Institute Conference

Mark Feldman led a plenary session at the MSI Brand Architecture and Corporate Reputation Conference entitled Infusing Cause into Your Brand.  This session disussed the challenges of aligning and integrating cause with both master and product brands.  Read the summary … Continue reading

Cause and Effect: Feldman Writes in Harvard Business Review

Mark Feldman co-authored the best-practice guide to developing strategic Cause Branding initiatives in the Harvard Business Review.  This article emphasizes the importance of taking a strategic approach to developing Cause Brands and signature cause programs. It discusses how to gain … Continue reading

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Training the CSR Professional

When I hear about a theme or a trend that catches my attention, I tuck it away and know I will use it at some point. If I hear about it again in a different circle I know it is an idea that is “bubbling” and is something that will likely resurface, and so I start to think about its relevance to my world. The third time this theme crosses into my domain, I know it is an established conversation that many are having. And in the past 10 days or so, at varied intersections, I have been part of conversations about what it actually takes to work in the CSR field. Is it training? DNA? Professional experience? Formal education? I don’t know the definitive answer, but I do know there is more than one path.  Mostly, I am just thrilled the conversation is actually taking place in numerous circles. Continue reading