CSR Strategy Related Content

No matter where a company is on its CSR journey, we partner with senior executives to architect global strategies tailored to their specific challenges, assets, and culture. Guided by our proven processes, we integrate the disciplines of environmental sustainability, corporate … Continue reading →

Fidelity at School is Fidelity Investment’s national community relations strategy. The program addresses the U.S. high school dropout crisis by focusing on helping at-risk middle school students achieve the foundational skills required to transition successfully to high school.  Leveraging its … Continue reading →

“Enriching Lives Every Day” is ARAMARK’s global CSR-related mission, strategy, and theme.  It is a simple message that conveys complex corporate and individual responsibilities to the company’s 250,000 employees. As one of the world’s largest food, health care, uniform and … Continue reading →

“Create Change” is Adobe’s corporate social responsibility (CSR) call-to-action. This strategy and communications platform guides how Adobe employees operate their business, design new products, and address pressing social and environmental issues. Create Change helps connect teams and initiatives across the … Continue reading →

ARAMARK Building Community is a signature philanthropic and employee volunteer program committed to strengthening our nation’s neighborhood community centers.  By providing vital workforce readiness, health and wellness, and basic support services, ARAMARK is enriching the lives of millions of families … Continue reading →

Adobe Youth Voices is a global philanthropic program of the Adobe Foundation. The program engages 13-18 year-olds in an educational experience to capture their passion and concerns about issues that matter to them most by creating media. The program empowers … Continue reading →

Risa Sherman judged the 17th Annual Net Impact Competition for the Boston University Graduate Net Impact chapter. Based on a case study about Keurig, students had to identify key CSR initiatives on which the company should focus over the next … Continue reading →

Risa Sherman delivered the Distinguished Alumni Lecture at Syracuse University’s S.I. Newhouse School of Public Communications.  The lecture “CSR: Creating New Value for Companies, Brands and Society,” focused on the evolution of CSR, the importance of embedding CSR in business … Continue reading →

For the second year, Nikki Korn facilitated the session Innovation in Corporate Citizenship at the International Corporate Citizenship Conference 2012 hosted by the Boston College Center for Corporate Citizenship. The session focused on how companies are offering innovative products and … Continue reading →

Mark Feldman facilitated the session Issue and Risk Management at the International Corporate Citizenship Conference 2012 hosted by the Boston College Center for Corporate Citizenship. The session focused on how companies asses risk in addressing the concerns of society, investors … Continue reading →

Corporate Responsibility Magazine ranks Cause Consulting #2 on its list of top firms specializing in corporate responsibility and communications.  This biennial ranking of consulting agencies is based on customer satisfaction surveys and marketplace research.  In 2012, Cause Consulting rates second … Continue reading →

Risa Sherman facilitated the first annual AMD Changing the Game partner summit in New York City. Through AMD’s signature philanthropy initiative, the company works with more than 25 partner organizations around the globe to engage less advantaged middle and high … Continue reading →

Nikki Korn led the breakout session, “How Corporate Citizenship Fuels Business Innovation,” at the Boston College Center for Corporate Citizenship Annual Conference in Minneapolis, MN. The panel included corporate citizenship professionals from eBay, Umpqua Bank, and Best Buy. Read about the session.

Mark Feldman led the breakout session, “Balancing Brand and Corporate Citizenship,” at the Boston College Center for Corporate Citizenship Annual Conference in Minneapolis, MN. The panel included corporate citizenship professionals from the Toyota USA Foundation, Adobe, and AstraZeneca Canada. Read about the … Continue reading →

Nikki Korn and Mark Feldman taught a day-long training program for a select group of corporate practitioners on “Maximizing Signature Cause Programs” with the Association for Corporate Contributions Professionals (AACP). Highlights of the workshop include an assessment of key trends and best practices … Continue reading →

Mark Feldman spoke at Babson College on a panel that brought together corporate practitioners and thought leaders who have helped define the field of corporate social responsibility. Moderated by Cheryl Kiser, Managing Director of the Lewis Institute and Executive Director of … Continue reading →

Mark Feldman outlines the pressures that are leading more and more business-to-business companies to enhance and communicate their corporate social responsibility (CSR) activities in The Corporate Citizen, a publication of the Boston College Center for Corporate Citizenship. Read the article.

Corporate Responsibility Magazine ranked Cause Consulting #3 on its Top Ten list of firms specializing in corporate responsibility and communications. Cause Consulting ranked third in overall client satisfaction and second in breadth of services. This first-ever listing of consulting agencies … Continue reading →

Risa Sherman was a guest lecturer at the Simmons College School of Management where she spoke about “Signature Philanthropy Program Development” at a class entitled Corporate Social Responsibility taught by Dr. Shuili Du, Professor of Marketing. Read more information about … Continue reading →

Mark Feldman hosted a webinar on key findings from the Cause Consulting survey: The Greatest Challenges Facing CSR Professionals. This survey, based on one-on-one interviews with CSR practictioners, found that they were consistently challenged by questions related to internal integration, … Continue reading →

Mark Feldman led a plenary session at the MSI Brand Architecture and Corporate Reputation Conference entitled Infusing Cause into Your Brand.  This session disussed the challenges of aligning and integrating cause with both master and product brands.  Read the summary … Continue reading →

Mark Feldman co-authored the best-practice guide to developing strategic Cause Branding initiatives in the Harvard Business Review.  This article emphasizes the importance of taking a strategic approach to developing Cause Brands and signature cause programs. It discusses how to gain … Continue reading →

Corporate Responsibility Magazine announced its 2012 list of the top firms specializing in corporate responsibility and communications, ranking Cause Consulting as #2. This list appears in the January/February 2012 issue.

The biennial list evaluates firms against their peers based on customer feedback and rates their ability to provide a diverse range of high quality counsel. According to Corporate Responsibility Magazine, “current customers were asked to participate in an online survey regarding their experience with their provider. The survey measures three dimensions. The first is ‘Breadth of Service.’ The next dimension is ‘Deal Size’, a reflection of geographic reach or size of company. The final, and most important, component of the index is ‘Quality of Service.’ This is based on a series of questions that examined the performance, relationship, and trust between provider and customer.”

Continue reading →

Congratulations to our client the Boston Beer Company for receiving the Committee Encouraging Corporate Philanthropy’s (CECP) prestigious Founder’s Award for Excellence in Corporate Philanthropy.  This award recognizes the Samuel Adams Brewing the American Dream® program for its demonstrated CEO leadership, dedication to measurement, successful partnerships, and innovation.

We are proud to be a part of the Samuel Adams team and honored to work on this exciting program that supports low and moderate income micro-entrepreneurs in the food and beverage industry. Continue reading →

Today is World Water Day. I’ve been working on clean drinking water issues for years and was inspired to check in.

Unfortunately, the world water crisis is as dire as ever – Nearly one billion people lack access to safe drinking water – Almost 4,500 children die each day to water related diseases.

There are no simple solutions.  Water issues are complicated by geographies, politics, cultures, and poverty.  Not only is water essential for life,  but access to safe drinking water is directly correlated to improvements in personal health, educational achievement, and worker productivity. Continue reading →

Sam Adams has expanded its signature microloan program, Brewing the American Dream, to all small food, beverage, craft brewing and hospitality businesses nationwide. The expansion will provide at least $1 million in new loans and industry-specific coaching, mentoring, and educational … Continue reading →

ARAMARK announces an additional $1 million investment in grants, in-kind resources, and volunteer support to community centers nationwide through its signature philanthropic program, ARAMARK Building Community (ABC). The commitment includes $100,000 for the second annual ARAMARK Building Community Innovation Awards … Continue reading →

Adobe Systems has published its first corporate responsibility data summary, which provides a snapshot of Adobe’s CSR-related reporting metrics for fiscal years 2008 – 2010. It is designed for stakeholders seeking to quickly view numbers and practices in the areas of employee … Continue reading →

ARAMARK launched the ARAMARK Building Community 2012 Innovation Awards. These awards, which will provide a total of $100,000 in grants, will honor one community center executive director for visionary leadership, and will recognize three community centers for innovative programs that … Continue reading →

As part of a partnership announced in 2010, Fidelity Investments and the HandsOn Network, the volunteer arm of the Points of Light Institute, completed their second annual school “Transformation Days” for middle schools in 10 cities. Fidelity employees and local … Continue reading →

AMD Changing the Game held its first annual AMD Changing the Game partner summit on June 23 in New York City. Through AMD’s signature philanthropy initiative, the company works with more than 25 partner organizations around the globe to engage … Continue reading →

AMD awarded Olin College of Engineering a three-year grant of $300,000 to support the Initiative for Innovation in Engineering Education (I2E2), the college’s effort to promote change in engineering pedagogy. The grant of $100,000 per year will provide operational support … Continue reading →

In June, Boston Beer started making its signature microloan program, Brewing the American Dream, available nationwide to craft brewers in need of startup capital. The company began the program in partnership with ACCION USA  in 2008 with a focus on providing microloans to … Continue reading →

Entrepreneurs in Lehigh Valley, PA participated in a speed coaching event hosted at the local Samuel Adams Brewery as part of the company’s signature philanthropy program, Brewing the American Dream, which provides micro-loans to small businesses in the food, beverage … Continue reading →

Adobe senior manager, Jennifer Reynolds, spoke about Adobe’s CSR brand and communications strategies on a panel entitled , “Balancing Brand and Corporate Citizenship” at the Boston College Center for Corporate Citizenship Annual Conference in Minneapolis, MN. The panel included corporate citizenship professionals … Continue reading →

Samuel Adams is expanding its philanthropic program, Samuel Adams Brewing the American Dream, to current and aspiring small business owners in the food, beverage and hospitality industry in the five boroughs of New York City. Read coverage of the expansion … Continue reading →

In March/April 2011 issue of Leading and Learning with Technology, a publication of the International Society for Technology in Education, Michelle Mann, Adobe’s Director of CSR, writes about Adobe’s focus on education and its active engagement of youth in their … Continue reading →

Adobe Executive Director of CSR, Michelle Mann, presented the breadth of Adobe’s CSR strategy at the GreenBiz Group’s State of Green Business Forum in San Francisco. View Michelle’s presentation.

The AMD Foundation sponsored the 8th Annual Games for Change Festival held at the NYU Skirball Center June 20 – 22, marking the 4th consecutive year of major support for the conference. The event is the largest gaming event in New … Continue reading →

The AMD Foundation sponsored the first annual National STEM Video Game Challenge announced by President Obama as part of the national “Educate to Innovate” campaign. The Challenge aims to motivate interest in science, technology, engineering, and math (STEM) learning by … Continue reading →

Adobe creates a special advertising section in FORTUNE Magazine to communicate the company’s CSR efforts and promote its sponsorship of the BSR Conference 2010. See the advertisement.

ARAMARK is supporting City Year’s mission by promoting the “give a year. change the world.” campaign, which is a call to 17-to-24 year olds to give a year of service as tutors, mentors and role models at schools across the … Continue reading →

The AMD Foundation has awarded a $100,000 grant for the 7th annual Games for Change Festival in support of a day-long game design workshop to help middle and high school teachers, non-profit leaders, and others develop social issue game design … Continue reading →

ARAMARK was chosen as a finalist in the category of U.S. Community Service in the 2009 Corporate Citizenship Awards from the U.S. Chamber’s Business Civic Leadership Center (BCLC). The ARAMARK Building Community program was recognized for linking employees and resources … Continue reading →

Adobe sponsors I3 innovation plenary sessions at the 2010 BSR Conference with presentations by the Museum of Modern Art’s Paola Antonelli, Women for Women International’s Zainab Salbi, and The 99 comic creator Naif A. Al-Mutawa. The introduction to each plenary … Continue reading →

ARAMARK announced that its signature volunteer initiative, ARAMARK Building Community, will expand from 12 to more than 25 communities around the world, and will offer skilled employee volunteer support, in-kind donations and funding to local community centers. Read more in … Continue reading →

Rick Martella, VP of Corporate Affairs at ARAMARK, facilitated a panel at the BC Center for Corporate Citizenship Annual Conference featuring corporate citizenship professionals from Microsoft, FedEx, and Ahold USA. “Stress Test for Corporate Citizenship” panelists shared trends in the … Continue reading →

Adobe Youth Voices, the Black Eyed Peas Peapod Foundation, and the Entertainment Industry Foundation joined forces to connect underserved youth with the chance to learn and use multi-media production tools, including those for video, music, dance, and art, through Peapod … Continue reading →

AMD released “Let the Games Begin: A Toolkit 4 Making Social Issue Games,” which helps nonprofit organizations to create social issue games on topics such as the environment, energy consumption, poverty and health. Produced by Games for Change with support … Continue reading →

Pepsi Bottling Group energizes its local employees through a partnership with Rebuilding Together to repair buildings of community institutions in five locations including Detroit, MI; Newark, NJ; San Antonio, TX; and Tampa, FL. Read more.  

AMD and the AMD Foundation announced the launch of Changing the Game, their new signature cause program to improve the education and life skills of disadvantaged young people by teaching them to develop digital games with social content. Read more … Continue reading →

‘Enriching Lives Every Day’ will serve as ARAMARK’s CSR platform for creating positive experiences and environments that enable people and organizations to thrive. Through this theme, ARAMARK focuses energy on initiatives that support its diverse workforce; enhance and protect the … Continue reading →

Boston Beer Company, makers of Samuel Adams beer, is partnering with nonprofit micro-lender ACCION USA to launch Brewing the American Dream program, to offer small business loans and mentoring and coaching resources to New England entrepreneurs working in the food, … Continue reading →

Through ARAMARK Building Community, the company will dedicate more than $5 million in cash grants, volunteer hours, and product donations toward improving neighborhood community centers. Read more in the press release.

Adobe Systems launched its new global signature program, Adobe Youth Voices, designed to empower underserved youth to comment on social issues that are important to them through multimedia projects. Working in collaboration with five leading youth media organizations, Adobe will … Continue reading →

Starbucks unveiled an innovative CSR strategy to roll out Ethos bottled water to 5,000 U.S. stores and donating $10 million over the next five years to nonprofits working to alleviate the world water crisis. Ethos is a year-round sales promotion … Continue reading →