Samuel Adams Related Content

Our Work

Samuel Adams Brewing The American Dream

Brewing the American Dream is a signature cause initiative whose mission is to provide low and moderate-income small business owners with the essential ingredients to become financially independent in the food and beverage industry. With partners such as ACCION, the country’s … Continue reading

Blog

Heard it at the Home Depot

So my husband went to Home Depot this weekend and like any good Samuel Adams drinker, he was wearing his “Just Brew It” t-shirt.

The woman who helped him complimented him on his shirt and asked whether he works at Sam Adams. He said, “no, but my wife works closely with them on their philanthropy program.”

She said: “Oh, Brewing the American Dream?”

He said: “Yeah, do you know it?” Continue reading

Brewing the American Dream Gains National Attention

Today is Patriot’s Day in New England, a perfect day to celebrate news that another revolution is storming the country. We are thrilled to share that the New York Times, Wall Street Journal, and New York Magazine, among others have been spreading the word about the expansion of the Samuel Adams Brewing the American Dream Program. This philanthropic initiative provides small food, beverage, and hospitality businesses with micro-loans, access to business coaching, and opportunities to showcase their products.

This month the program formally expanded its Loan Fund from five New England states to small brewers nation-wide, and to food and beverage and hospitality entrepreneurs in Ohio, Greater Lehigh Valley PA, and the five boroughs of New York City. Continue reading

Sam Adams Wins CECP Philanthropy Award

Congratulations to our client the Boston Beer Company for receiving the Committee Encouraging Corporate Philanthropy’s (CECP) prestigious Founder’s Award for Excellence in Corporate Philanthropy.  This award recognizes the Samuel Adams Brewing the American Dream® program for its demonstrated CEO leadership, dedication to measurement, successful partnerships, and innovation.

We are proud to be a part of the Samuel Adams team and honored to work on this exciting program that supports low and moderate income micro-entrepreneurs in the food and beverage industry. Continue reading

Samuel Adams Brewing American Dream Op Ed in Boston Globe

Don’t miss an Op-Ed in today’s Boston Globe entitled “Microfinance is a Solid Investment in Economic Growth.”  The piece, written by Jim Koch, Founder and Chairman of The Boston Beeer Company, and Gina Harman, CEO of ACCION USA, describes the power of extremely small business loans to help lift the fate of entrepreneurs.

Spreading the word and getting others engaged is a core part of the Samuel Adams Brewing the American Dream program, and we are proud to be partners in creating and bringing this program to life.  Continue reading

Brewing the American Dream on CNBC

Boston Beer Company Founder Jim Koch responds to President Obama’s State of the Union Address on CNBC’s Main Street Business. Jim talks about the company’s community initiative – Samuel Adams Brewing the American Dream – that is creating jobs in small businesses through the power of micro-lending.  We are proud to be a part of the Samuel Adams team. Click to learn more on the program’s website, watch related video, or read other related causenation posts. Continue reading

Speed Coaching

I recently had the privilege of volunteering along with the employees of our client, Samuel Adams, at their “Speed Coaching” event. Speed Coaching is an integral part of Samuel Adams Brewing the American Dream, the company’s signature philanthropy program that helps lower-income food and beverage microentrepreneurs build and strengthen their small businesses, realize their dreams, and achieve economic independence. The program offers microloans, and other hard-to-come-by resources, through the Samuel Adams Microloan Fund with nonprofit partner ACCION USA. Continue reading

Client News

Bloomberg Radio Features Sam Adams’ Founder Jim Koch

Jim Koch, founder of the Boston Beer Company, spoke with Bloomberg’s Pimm Fox and Courtney Donohoe about Sam Adams philanthropic program, Brewing the American Dream, and  the motivation behind the program’s recent national expansion. Working in partnership with Accion, the … Continue reading

WSJ, CNN & More Cover Brewing the American Dream Expansion

The national expansion of Brewing the American Dream was reported in The Wall Street Journal, CNN Money, CNBC, Boston Business Journal, Boston.com, Yahoo Finance, among others. It was also covered in Food & Beverage news outlets around the country. All … Continue reading

Sam Adams Expands Microloan Program Nationwide

Sam Adams has expanded its signature microloan program, Brewing the American Dream, to all small food, beverage, craft brewing and hospitality businesses nationwide. The expansion will provide at least $1 million in new loans and industry-specific coaching, mentoring, and educational … Continue reading

Sam Adams Founder Jim Koch in Fast Company

Fast Company’s “Expert Blog” features a candid interview with Sam Adams Founder Jim Koch where he describes his passion for beer, innovation, and his inspiration for launching Samuel Adams Brewing the American Dream, the company’s core philanthropy program. The program … Continue reading

Boston Business Journal Highlights Success of Samuel Adams Micro-Loan Program

The Boston Business Journal featured the success of the Samuel Adams Brewing the American Dream program, including highlights of several small businesses that have benefited from and expanded due to the capital received from the fund. Through Brewing the American … Continue reading

Samuel Adams Announces First Recipients of Brewing the American Dream Experienceship

Samuel Adams announced the first ever recipients of its Samuel Adams Brewing the American Dream® Experienceship, a new mentoring opportunity offered as part of the Samuel Adams Brewing the American Dream philanthropy program. The recipients of the Experienceship, San Francisco-based … Continue reading

Chicago Tribune Features Samuel Adams Micro-loan Program Chicago Expansion

The Chicago Tribune and the Wall Street Journal announced that Chicago’s small food, beverage and hospitality businesses are now eligible to participate in the Samuel Adams Brewing the American Dream program, as its micro-loan fund becomes available to entrepreneurs in … Continue reading

Samuel Adams Founder Jim Koch Interviewed on NPR’s “All Things Considered”

Michele Norris recently interviewed Jim Koch, founder of Boston Beer, about the Samuel Adams Brewing the American Dream micro-lending program and the success of it has had among food, beverage and hospitality small businesses. Through Brewing the American Dream, Samuel … Continue reading

85 Entrepreneurs Attend Brewing the American Dream Speed Coaching Events in Ohio

The Samuel Adams Brewing the American Dream program hosted its first Speed Coaching event since the program’s expansion to Ohio to provide expert counsel to food & beverage and hospitality entrepreneurs. The event was held at the Economic and Community … Continue reading

Samuel Adams Expands Microloan Program to Craft Brewers Nationwide

In June, Boston Beer started making its signature microloan program, Brewing the American Dream, available nationwide to craft brewers in need of startup capital. The company began the program in partnership with ACCION USA  in 2008 with a focus on providing microloans to … Continue reading

Jim Koch Speaks at Microfinance USA 2011 Conference

Boston Beer founder Jim Koch spoke to over 800 attendees on a panel at the Microfinance USA 2011 Conference about his motivations and passion behind supporting food and beverage micro entrepreneurs through the Samuel Adams signature philanthropy program, Brewing the … Continue reading

Samuel Adams Brewery in PA Hosts Speed Coaching for Local Entrepreneurs

Entrepreneurs in Lehigh Valley, PA participated in a speed coaching event hosted at the local Samuel Adams Brewery as part of the company’s signature philanthropy program, Brewing the American Dream, which provides micro-loans to small businesses in the food, beverage … Continue reading

USA Today Features Brewing the American Dream Entrepreneur

USA Today featured Lucy Valena, one of the first entrepreneurs to receive a loan from the Brewing the American Dream, as part of a story exploring new and creative financing options for small businesses. Read more in the article.

Wall Street Journal covers Samuel Adams Brewing the American Dream

Jim Koch, founder of the Boston Beer Co., discusses a new twist on Samuel Adam’s philanthropy program, Brewing the American Dream, to provide loans and resources to small brewers nationwide for help with start-up costs. Read more in the Wall … Continue reading

New England Sports Network Interviews Jim Koch

Samuel Adams founder Jim Koch sat down with NESN’s Randy Scott to discuss the Brewing the American Dream program, which aids low-income small business owners, and the relationship between Samuel Adams and the Sox. Watch Jim’s video interview.

Samuel Adams and ACCION Expand Microlending Program to New York

Samuel Adams is expanding its philanthropic program, Samuel Adams Brewing the American Dream, to current and aspiring small business owners in the food, beverage and hospitality industry in the five boroughs of New York City. Read coverage of the expansion … Continue reading

Samuel Adams Develops Seasonal Product with Karl’s Sausage Kitchen in Saugus

As part of its ongoing seasonal product series, Samuel Adams partnered with Karl’s Sausage Kitchen in Saugus, MA to create a German-style sausage flavored with caraway and Samuel Adams Noble Pils. Karl’s Sausage Kitchen is a loan recipient of the … Continue reading

New England Sports Network Featuring Brewing the American Dream Entrepreneurs at Red Sox Games

The New England Sports Network (NESN) announced a JumboTron series at Red Sox games highlighting entrepreneurs receiving loan and small business support from the Samuel Adams Brewing the American Dream program. While this Samuel Adam’s signature philanthropy program is operating … Continue reading

Senator Rob Portman Attends Announcement of Brewing the American Dream Ohio Expansion

U.S. Senator Rob Portman attended a press conference with Samuel Adams’ founder Jim Koch in Cincinnati to announce the expansion of the company’s microloan program to Ohio, helping small business owners in the food, beverage and hospitality industry in Cincinnati, Cleveland, … Continue reading

CNN Highlights Success of First Brewing the American Dream Entrepreneur

CNN featured the success story of one of the first loan recipients of the Samuel Adams Brewing the American Dream program, Lucy Valena of Voltage Coffee. Lucy has grown her business from a small mobile espresso catering cart to a … Continue reading

Congressman Neal Joins Samuel Adams Founder in Support of Small Businesses in MA

U.S. Rep. Richard E. Neal, D-Springfield and Jim Koch, founder of Samuel Adams beer, joined small business owners and community leaders in Northampton, MA, to discuss the Samuel Adams Brewing the American Dream program. The micro loan program offers loans … Continue reading

Brewing the American Dream Highlighted in NYT Small Business News

The New York Times featured the Samuel Adams Brewing the American Dream program in its “This Week in Small Business” blog. The mention emphasized the microloan program’s contribution to making it easier for small businesses to qualify and obtain start … Continue reading

Brewing the American Dream Entrepreneur Creates Seasonal Product with Samuel Adams

Carlene O’Garro of Delectable Desires bakery in South Boston, MA created a Harvest Pumpkin Ale Pumpkin Bread using Samuel Adams Harvest Pumpkin Ale that will serve as the brewery’s seasonal product available in its online store. Carlene is a beneficiary … Continue reading

Boston Beer Company Wins CECP 2010 Founders Award

The Boston Beer Company received the 2010 Founders Award from the Committee Encouraging Corporate Philanthropy for its philanthropy strategy in creating its signature cause program, Brewing the American Dream, to provide small-business owners in the food and beverage industry with … Continue reading

Samuel Adams Wins Citizenship Award from Boston Business Journal

The Samuel Adams Brewing the American Dream program was awarded the 2009 Corporate Citizenship Partner of the Year Award for Innovation during the Boston Business Journal’s Annual Corporate Citizenship Summit in front of 800 Boston business and community leaders. Read … Continue reading

You Go Girl! – CNN Tells Micro-Entreprenuer’s Story

At causenation, the corporate philanthropy programs we like best are the ones that get us up off the couch with a fist-pumping cheer for the people that cause initiatives help. So today we give a big “You Go Girl!” to Lucy Valena of Voltage Coffee who was featured yesterday on CNN’s American Morning. Continue reading

CNN Profiles Brewing the American Dream Entrepreneur

Lucy Valena of Voltage Coffee was featured on CNN’s American Morning. Lucy is one of the first loan recipients of the Samuel Adams Brewing the American Dream Program. Watch the CNN video.  

Samuel Adams and ACCION USA Host “Speed Coaching” for New England Entrepreneurs

The Samuel Adams Brewing the American Dream program hosted a “Speed Coaching” event to provide expert counsel to food & beverage and hospitality entrepreneurs. Boston Beer Company employees volunteered their time to offer one-on-one advice on marketing, sales, distribution and … Continue reading

Samuel Adams Launches “Brewing the American Dream” Microloan Program

Boston Beer Company, makers of Samuel Adams beer, is partnering with nonprofit micro-lender ACCION USA to launch Brewing the American Dream program, to offer small business loans and mentoring and coaching resources to New England entrepreneurs working in the food, … Continue reading