CSR/Sustainability and Marketing professionals have not always been the best of friends. In fact, recently, Thomas Kolster, Creative Director and Author of Goodvertising, and Founder of Where Good Grows, posted a cartoon showing them at opposite ends of a couple’s therapy couch. However, when they do work together and see the benefits, there is potential for transformative, long-lasting social and environmental change.
So what are the requirements for a successful relationship between CSR/Sustainability and Marketing? This was the topic up for discussion at the Net Impact Boston Career Summit on Friday February 21st.
I was honored to be included as a panelist at Duke’s Sustainable Business & Social Impact Conference (SBSI) where over 500 students, professionals, academics, and others gathered at the Fuqua School of Business to discuss innovative business models, partnerships, and ideas that are creating lasting social impact around the world. It’s always fun to go back to a university campus, especially when it happens to be Duke University in North Carolina where it’s usually a bit warmer in February than it is up here in Boston. Not this year though since I got snowed in in Durham!
Nikki was recently interviewed in TriplePundit's "Women in CSR" interview series regarding the challenges and opportunities facing the corporate responsibility sector in this recent Triple Pundit interview. Check it out, share on Twitter and/or LinkedIn and let us know your thoughts!
Original post on TriplePundit by Andrea Newell on Thursday January 9th, 2014.
Joining the powerhouse team of McKesson’s Carrie Varoquiers, Google Giving’s Jacquelline Fuller, and IBM’s Gwyneth Borden, I recently led and participated in a discussion at the Northern California Grantmakers Philanthropy Institute – Visionary Practice: Groundbreaking Ideas in Action.
Cause Consulting is proud to announce the winners of the third annual Youth Design Take Action Competition. The competition is a key component of Youth Design’s 14 month long program, which allows the young designers to use their design skills and talent to inspire others to take action. Once again, we were blown away by the power, creativity, and sophistication of all the entries. Cause Consulting helped design this competition and is proud to be the annual sponsor.
Congratulations to Yamilet Acevedo (pictured above), Victor Coren, and Lily Lu, who had the top three submissions.
Cause Consulting is seeking passionate, high energy team members with experience creating and working on cause/corporate responsibility campaigns; researching social issues; and conducting integrated marketing communications. Please send resume and cover letter to firstname.lastname@example.org.