Samuel Adams Wins 2013 Supplier Leadership Award from Supermarket News

by Cause Consulting

As part of the Supermarket News’ 2013 Supplier Leadership Awards, Samuel Adams was awarded the Leadership Award for Cause Marketing for their Brewing the American Dream micro finance program supporting food and beverage, hospitality, and craft brewing businesses. Samuel Adams was particularly acknowledged for its integration of this corporate philanthropy program into its sales promotions on premise and in stores including featuring stories of entrepreneurs on six-packs and coasters.

Read more about the 2013 Supplier Leadership Award for Cause Marketing.