Corporate Citizenship Communication – Feldman + Korn Lead Workshop at BC Corporate Citizenship Management Academy

by Cause Consulting

Mark Feldman and Nikki Korn taught a workshop on corporate citizenship communications as part of the week long BCCCC Corporate Citizenship Management Academy, a professional development and certificate program for corporate citizenship managers held at the Boston College Carroll School of Management. The workshop prepared managers to communicate effectively about corporate citizenship both internally and externally, and focused on defining business objectives; profiling target audiences; understanding traditional and social media tactics; strategic plan development; CSR communications, among other topics.

 

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